Makenna baylor

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tiny threads trading co.

full brand identity

Tiny Threads Trading Co. is a mobile business concept I developed to serve the local community by offering a clothing exchange vehicle for parents of young, fast-growing children, combining convenience with a sustainable approach to children's apparel.

the mission

Tiny Threads Trading Co. empowers families to live more sustainably by facilitating the exchange of gently used children's clothing, fostering a community of mindful consumers, and promoting environmental stewardship.

why it matters

By providing a platform for parents to recycle children's clothing, Tiny Threads reduces textile waste and promotes sustainable consumption, addressing both economic and environmental concerns.

behind the scenes

As part of my design process, I thoroughly layout each logo to a grid system to ensure consistency within the logo system. Additionally, I created a quick brand guide and full brand guide to ensure proper use of the visual identity.

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